Welcome!

Share and discuss the best content and new marketing ideas, build your professional profile and become a better marketer together.

Sign up

This question has been flagged
1 Reply
210 Views

What does "statistically significant" mean?

Avatar
Discard
Best Answer

A result is statistically significant if the p-value is below the chosen significance level (α\alphaα). This suggests that the observed effect is unlikely due to random chance under H0H_0H0​.

Avatar
Discard